Legal marketing - Legal Link Popularity

Is poor link popularity hurting your search engine ranking?

Search engines require that you have good link popularity if you want your site to get listed on the first page for your targeted keywords. The measurement of the quantity and/or quality of sites that link back to your Website is called Link Popularity.

We can help you get link popularity by pointing good quality-aged-legal links to your site that are now currently indexed in Google, Yahoo & MSN.

Every major search engine uses link popularity as one of their main algorithms. If two sites are equally optimized with the same Search Engine algorithms, the site with the better link popularity will ALWAYS outrank the other site every time. Link popularity is a focal point of all the top Search Engines' ranking criteria for search engines and link popularity.

Ask about our Link Package #1 to give your link popularity campaign a BIG boost.

Link Package #1

100 Links in the Google index
1000 Links in the Yahoo Index
5000 Links in MSA Index

Note - All links counted will show up in the Google, Yahoo, & MSN Search Engines. You will be able to see these links at any time.

Check your LINKS in Google

Go to www.google.com and type in search browser.

Check your LINKS in Google	link:www.mywebsite.com
Check your SITE in Google	site:mywebsite.com

Go to www.yahoo.com and type in search browser.

Check your LINKS in Yahoo	links:www.mywebsite.com
Check your SITE in Yahoo	site:mywebsite.com

Go to www.msn.com and type in search browser.

Check your LINKS in MSN	link:www.mywebsite.com
Check your SITE in MSN	site:mywebsite.com

Contact us for FREE 30 minute conference call on how we can help you boost your Link Popularity.

Google PageRank and Link Popularity

Google PageRank measures the importance of your Website inside of the Google index. PageRank is scored with 0 to 10 ranking. Having quality legal links that are indexed in Google, Yahoo & MSN, that have aged like fine wine, are a big plus to your Search Engine rankings.

To see your Google PageRank

Go to http://toolbar.google.com/ and install the Google toolbar. The Google toolbar includes a PageRank slider, which indicates PageRank for the page you are currently viewing.

Search Engines and Link Popularity

Link Popularity is also one of the most misunderstood strategies among Internet marketers. Some believe that a good ranking for your Web pages are based on the quantity of links that point to your Website, and some believe that the quality of a link is more important than quantity.

Ask about our Link Package #2 to give your link popularity campaign a BIG boost.

Link Package #2

We scan and carefully go through each competitor's links on the first pages of Google, Yahoo & MSN on Google, Yahoo, & MSN.
We identify which links count the most for each competitor that can help your site.
We will scan a total of 30 competitor Websites. Ten each on Google, Yahoo & MSN.

Note - All links counted will show up in the Google, Yahoo, & MSN Search Engines. You will be able to see these links at any time.

Here's How it Works:

There is no magic formula here. We run link reports on the top ranking sites on the major search engines to see who is ranking well for your targeted keywords. We then carefully go through each of your legal competitors' link reports looking for places where they are linked throughout the Internet. We highlight these potential link candidates and contact them with a request to submit your site as a resource or request a reciprocal link. Yes, this takes time, but it is worth every precious link, and I can almost guarantee you that your competitors are NOT doing this. Why? Because it takes too much effort, and they are not sure exactly the type of link that they will be looking for that will best benefit their Link Popularity campaign.

What can your firm learn from your competitors linking strategy?

Analyzing your legal competitors' links is an excellent way to increase your own link popularity by finding the places where your competitors are building theirs. It is important to know if your competitors are building their link popularity within your legal marketplace or if they are manufacturing their own link popularity from within their own network of sites.

We not only reveal how many sites are linked to your competitors, we also do the same for your site. In addition, we analyze the quality of these links, find out what they are saying about you and your competitors, and check for broken links as well.

We expose your competitor's linking strategy, which in turn enables you to implement a superior link popularity program for your own site, which is essential to the success of your online business. We can help you to build these links. We locate potential link candidates and carefully explain the benefit in linking to your site. We believe in "quality" and "quantity". However, please remember that one good link can be more important than hundred bad links.

Legal Help Centers Experience

We have managed hundreds of link building campaigns and know the type of link that Google, Yahoo & MSN are indexing. We have been ranking websites in the legal marketplace for more than 5 years and have seen what works.

The Legal Help Centers are a trusted source for people seeking legal help on the Internet. We have helped thousands of people get experienced legal help in their state.

Building link popularity can be somewhat difficult to manage at times, and you can waste a lot of time if it is not executed properly. We can help you with your campaign. Use our contact form to tell us about your project and we will get back to you within 24 hours to go over your options based on your targeted marketplace. We have over 200,000 pages indexed on Google, Yahoo @ MSN. Call us to help you with you link popularity campaign.

Getting a first page ranking on Google, Yahoo & MSN is an ongoing process. All of our Legal Help Center links are already listed and we use an ethical Search Engine Optimization (SEO) Code of Ethics that condemns the "whatever it takes" approach to optimization. We take an honest, ethical approach to helping our clients perform well in search engines and have seen great success.

Link Popularity TIPS

. What is "Link Popularity"? - Link popularity is essential to driving traffic to your site. It is determined by how many sites have linked to your site. Each link to your Website can be interpreted as a vote of confidence. The more votes you have, the more important your Website is in the eyes of a search engine. Some votes are worth much more than others. Therefore, the type of votes (i.e. links) we obtain for you is very important. In other words, a vote from an important and related Website is more important than a vote from a smaller site with less traffic and content. The popularity of a linked site directly equates to the ranking you achieve with the search engines. So, if a high traffic site links to your site, the search engines perceive that both sites must be popular. You can see that it is more important to have high quality links to your site than just a high quantity of links to your site. However, the ideal goal is to have a high quantity of quality sites linking to your site.

. How Does Link Popularity Affect Search Engine Rankings? - If two sites are equally optimized with the same search engine algorithms, the site with the better link popularity will ALWAYS outrank the other site every time. Link popularity is a focal point of all the top search engines' ranking criteria. Not having a strong link popularity campaign for your web site is like having a high-performance race car with an empty gas tank.

. How Do Search Engines Calculate Link Popularity? - The search engines' spiders will crawl your site shortly after you submit it for indexing. This is to determine the theme of your Website. Links from relevant websites are valuable to the top Search Engines in determining your rank.

The following three points are what search engines use to calculate link popularity. Your link popularity campaign MUST have all three of the following elements to be successful or you will have trouble getting and keeping a top position:

. Words on the page - This is called "Keyword Density". It is very important to all top ranking pages.
. Total Number of links - This is called "Link Popularity "(as explained above).
. The Text of the Referring link - This is called "Link Reputation". These are links that are pointed to your Website. This is a critical part of ranking in all modern Search Engines.

. Should You Use Link Farms? - If you put your valuable links on link farms, it can work actually work against you. Search Engines are becoming more and more sophisticated every day. They have the ability to measure a Website's Link Popularity criteria with great accuracy. We advise our clients to stay away from link farms and FFA (Free-For-All) Links. If you use this kind of strategy, you run a genuine risk of getting your site banned from major engines.

. What If You Are Linking to the Wrong Site? - We have developed a certain criteria that we look for in your potential link candidates. We are looking for sites that are industry specific to your targeted marketplace. We avoid linking to the wrong type of site that can damage your Search Engine rankings. We take the time to investigate link candidate's one site at a time. We are only interested in getting you lasting link partners for your site.

. Do You Link Me to My Competitors? NO. We look for complementary sites that serve your market and appear on the Search Engines under the keywords of your choice. Our goal is to establish a professional and mutually beneficial relationship on your behalf with the right link partners for your business. This guarantees that you will have strong link partners for a very long time.

. How Do You Evaluate a Link? - The process of evaluating a strong link starts with an accurate measurement of a link candidate's existing link structure and compares it to top ranked sites for your targeted keywords. Each keyword with its synonyms is entered into an engines search query. The resulting top 5-10 websites of each keyword-theme and synonym are cataloged. Then a specialized tool extracts the link structure of each competitor's site. The link is then analyzed. The strongest link candidates are then contacted on your behalf with an offer to exchange links for your mutual benefit.

. What Are the Different Kinds Of Links? - There Are Three Types of Links:

. INBOUND LINKS - Links that point to a particular page on your site
. OUTBOUND LINKS - Links from a particular page to an outside site
. INTERNAL LINKS - Links from pages in your site to other pages in your site

Both inbound and outbound links are factors in determining Link Popularity. The right number of quality inbound and outbound links will have a great impact in positioning a Website for a top ranking. Internal links have an impact on Search Engine positioning as well.

. What Is More Important: Inbound or Outbound Links (i.e. Link Structure)? - You increase your Inbound Link Popularity by linking to sites that are industry specific to yours but not to direct competitors. You increase your Outbound Link Popularity by having your outgoing links to sites that are also industry specific to your marketplace. Both of these are important . As far as Internal Links are concerned, you should link all of your sub pages from your home page. It is important to accomplish this if you want to obtain better rankings. If you build your site and internal links in this manner, a search engine can find the various pages on your site whenever they visit your home page. Furthermore, some engines will not spider more than a few levels deep. Last but NOT least, it is crucial that your keywords are being used in the text links that are pointing to pages within your site. In fact, this is a vital to ALL of your links. This is extremely important. It can make the difference between a top ranking and being invisible.

. What Are Link Checks? - Broken links on your Website are not only frustrating to your visitors but they can be roadblocks to Search Engines seeking to spider your site. Statistics tell us that more than 5% of links on the Internet are broken! We will search your site to test each link. We will report back to you on each link's test results. Don't let broken links convey an unprofessional image of your company. An optimal link structure will dramatically enhance Search Engine rankings.

. What Type Of Reciprocal Link Should I Provide? - You will be asked to post a link on your site pointing back at your link candidate's site. We will assist you in creating a links page that will benefit your Link Popularity strategy. We will copy a page from your site and modify it so it's your Link Exchange page. This keeps your look consistent throughout your site.

. Should Link Popularity Software Be Utilized? - Software can identify potential Link Partners but you still need someone to contact each link candidate individually. An Internet marketing and consulting firm like WebPositionAdvisor.com that contacts sites in your industry demonstrates a professional image from your company. It also gives them the respect that they deserve.

Link Popularity is a necessity in achieving the best possible positioning on the major search engines and directories. In other words, if you are not linked, you may be invisible or close to it. The quality and quantity of your traffic directly equates to the amount of your sales. It's that simple. Our goal with you is to establish or add to your network of incoming links in order to increase the quality and quantity of your traffic.

Our highest priority is customer satisfaction . We believe in "under-promise" and "over-deliver" and guarantee results our clients can count on. To ensure a maximum return of investment (ROI) and optimum results for a search engine advertising campaign, we strongly advise our clients to choose a combination of "Link Popularity", "Paid Placement Listings" and "Search Engine Optimization" marketing programs.